When consumers respond in a similar way to a given set of marketing efforts they can be referred to as a ?

A brand new hardware company is writing its mission statement. Which of the following is the BEST mission statement possible for the new​ company?

A.We embrace the deeper meaning of the home and commercial improvements.
B.We will have two million dollars in profit by the end of our second fiscal year and twice that amount by the end of year five.
C.We will be the best hardware company in the world. No other company will ever outsell us.
D.We are providers of​ hardware, lumber-based, and appliance products to be used for home improvement and commercial construction projects.
E.We will help customers​ build, invigorate,​ restore, refurbish, or completely redesign their homes or businesses.

What is the purpose of the marketing mix as part of the overall marketing strategy quizlet?

What is the purpose of the marketing mix, as a part of the overall marketing strategy? To elicit a response that influences a demand for the product from the customers that the company is targeting.

Which of the following is at the center of marketing strategy and programs?

Customer value and relationships are at the center of marketing strategy and programs.

Which of the following is a valid concern when it comes to the four Ps concept quizlet?

Which of the following is a valid concern when it comes to the four Ps​ concept? It may omit or underemphasize certain important activities.

When a company starts the strategic planning process at the corporate level it begins by _?

1. the company starts the strategic planning process by defining its overall purpose and mission.