Someone who comes from a culture that uses Analytical thinking is more likely to

Left-brain or right-brain? Creative or critical? Analytic or holistic?

We love to divide the world into simple dichotomies. You’ve probably heard that left-brain dominant people are supposed to be more logical, while right-brain people are more creative. But there’s actually no scientific evidence to support that idea.

What we do know, however, is that some of us are more “analytic” while others are more “holistic” in our dominant cognitive approach.

In my latest research with colleagues Steven Grover and Stephen Teo, I have developed a short survey to measure these individual differences in thinking style.

Knowing your own and others’ cognitive style is essential for mutual understanding and informed decisions. Learning how you and those around you process information can help you to become a more effective communicator, strategist and leader.


Click here to take the Holistic Cognition Quiz and discover your style


Analytic vs holistic style

Analytic thinkers focus on individual objects, assigning them to categories based on their attributes. Holistic thinkers consider the context as a whole, focusing on the relationships between objects.

For example, when asked to describe a dining table, an analytic thinker might say it is made of dark wood and can seat six people. A holistic thinker may instead explain it is a space for getting together and sharing a meal.

While analytic thinkers seek to understand cause and effect by examining the characteristics and motivations of individuals, holistic thinkers examine the wider circumstances and the interactions between people.

Analytic thinkers tend to categorise statements as being true or false. Holistic thinkers often transcend contradictions and find truth in even opposing ideas. Both approaches are valuable, particularly if we acknowledge our cognitive biases and appreciate diverse perspectives as complementing our own.

No, you weren’t born that way

None of us are born as analytic or holistic thinkers. We learn these patterns from our environment. We have access to both analytic and holistic cognitive approaches, but a dominant and socially reinforced preference emerges through our interactions with others.

Think of these thinking styles as sets of cognitive tools to interpret and deal with the challenges of daily life.


Read more: Philosophical toolkit in tow, scholar travels to conflict zones


These tools were developed long ago, based on how people in different cultures interacted with one another and what they believed was important.

The precepts of analytic thinking were formulated in ancient Greece around 200-500BCE, with philosophers such as Socrates, Plato and Aristotle seeking to understand the world through logic, inference and the discovery of rules.

The principles of holistic thinking were established in ancient China around the same time. Prominent Chinese philosophers such as Confucius, Mencius and Laozi advanced an understanding of the world based on harmony, balance and the acceptance of inevitable cyclical change.

Someone who comes from a culture that uses Analytical thinking is more likely to

The concept of yin and yang in Chinese philosophy expresses the way opposing forces may actually be complementary, interconnected and interdependent. Shutterstock

These social contexts led to the development of two very different cognitive approaches.

So how come Westerners aren’t all analytic thinkers, and Easterners aren’t all holistic thinkers?

Well, as people have moved between places, jobs and social circles over the past 2000 years these mental toolkits have been picked up, shared and embraced along the way. It’s essentially no different to how potatoes were introduced to the Irish and coffee to Italians in the 16th century.

The result is that there now tends to be more cultural diversity within societies than between them – including in thinking styles.


Read more: What does it mean to think and could a machine ever do it?


Using this quiz

We’ve made the Holistic Cognition Quiz to help you understand your own unique thinking style.

It’s likely to show that you use a mixture of analytic and holistic approaches, with one that’s more dominant. Building self-awareness by better understanding how you think will help you work to your strengths and appreciate the strengths of others.

  • PDFView PDF

Someone who comes from a culture that uses Analytical thinking is more likely to

ReviewThe Psychology of Fake News

Under a Creative Commons license

Open access

Highlights

Recent evidence contradicts the common narrative that partisanship and politically motivated reasoning explain why people fall for 'fake news'.

Poor truth discernment is linked to a lack of careful reasoning and relevant knowledge, as well as to the use of familiarity and source heuristics.

There is also a large disconnect between what people believe and what they will share on social media, and this is largely driven by inattention rather than by purposeful sharing of misinformation.

Effective interventions can nudge social media users to think about accuracy, and can leverage crowdsourced veracity ratings to improve social media ranking algorithms.

We synthesize a burgeoning literature investigating why people believe and share false or highly misleading news online. Contrary to a common narrative whereby politics drives susceptibility to fake news, people are ‘better’ at discerning truth from falsehood (despite greater overall belief) when evaluating politically concordant news. Instead, poor truth discernment is associated with lack of careful reasoning and relevant knowledge, and the use of heuristics such as familiarity. Furthermore, there is a substantial disconnect between what people believe and what they share on social media. This dissociation is largely driven by inattention, more so than by purposeful sharing of misinformation. Thus, interventions can successfully nudge social media users to focus more on accuracy. Crowdsourced veracity ratings can also be leveraged to improve social media ranking algorithms.

Keywords

fake news

misinformation

social media

news media

motivated reasoning

dual process theory

crowdsourcing

attention

information sharing

Cited by (0)

© 2021 The Author(s). Published by Elsevier Ltd.