Marketing MCQ Marketing Chapter 12 For which of the following products would the intensive distribution strategy most likely be used? Show
A) high-end cameras Answer: D) soft drinks Learn More :What product uses intensive distribution?Examples of intensive distribution products
Bottled soft drinks like soda, tea or juice. Tobacco products like cigarettes, cigars or chewing tobacco.
Which products are best suited for intensive distribution strategies?Description: Under the intensive distribution strategy, all the possible outlets can be used by a company to distribute the product. It creates brand awareness of the product as well as boost sales. This method is particularly useful for products like soft drinks, cigarettes etc.
For which of the following a company would use an intensive distribution strategy?Firms that choose an intensive distribution strategy try to sell their products in as many outlets as possible. Intensive distribution strategies are often used for convenience offerings—products customers purchase on the spot without much shopping around. Soft drinks and newspapers are an example.
What is an intensive distribution strategy?Intensive distribution is a distribution strategy whereby a producer attempts to sell its products or services in as many retail outlets as possible within a geographical area without exclusivity.
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For which of the following products would the intensive distribution strategy most likely be used?
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